This can mean an increase in the profits of a local community, as well as in the local government budget due to taxes imposed on goods purchased by tourists. The real value of promoting gastronomic tourism is the enormous role it plays in driving economic development. We know that visitors spend an average of 25% of their travel budget on food and beverages (tax revenues are additional). Without doing costly and time-consuming research, you can estimate your expenses for your area if you have data on how much tourists generally spend in your area.
In the past few decades, the food and beverage industry has flourished tremendously in the business market, from serving a few people to international corporations. There is an increasing number of people who eat in hotels and buy packed food when traveling or going on picnics. This growth in the food and beverage industry has also resulted in the growth of several companies, such as Coca-Cola and Starbucks. The educational level of people around the world increases awareness of food security and is also increasing.
In the tourism sector, investments in food security are increasing and are applied to a variety of educational activities. Every year there are many cases of food poisoning and part of the death in the world. Incidents so serious that they were observed in facilities such as hotels, specifically the catering service provided lead to economic and prestigious losses. In this study, cases of food poisoning occurred around the world and are given information about its effects on the tourism industry.
As food is an integral part of the cultural experience, some believe that gastronomic tourism plays an important role in promoting the commercialization of destinations. For millennials, the Internet is the main source of information and inspiration. Hotels and travel agencies can develop relevant content as part of their destination marketing strategy. For example, Australia has its own Instagram page that focuses on everything local and features tourist attractions and culinary spots.
Therefore, tourists can thoroughly plan which places to visit and what food or drink to try. Nutrition is the most basic need of people and this need is of great importance, due to the sector, especially climate change and individual differences in food culture in tourism. Erik is the founder of the food travel industry & beverages and the founder & Executive Director of the World Food Travel Association. Food poisoning and foodborne diseases in the tourism sector mainly reduce work efficiency and cause a loss of prestige and demand in the business sector.
We identified negative food incidents that occur frequently in each of the three different types of food establishments. As gastronomic tourism is a growing tourist attraction, hotels and travel agencies can promote certain cuisines in certain countries by organizing regular visits focused on cooking. Unlike ordinary tourism, gastronomic tourism focuses on the culinary experience, food and drink of local origin, rather than merely sightseeing. Even catering at a corporate event can be considered food tourism if the catering is designed for maximum impact.
In addition to FoodTrekking World, the WFTA produces the annual FoodTrekking Awards for Excellence in Food and Beverage Tourism Experiences. Food offered in the food and beverage industry must be safe, as well as tasty and eye-catching. We found eight categories of negative food incidents in three different types of food establishments. They include dietary preferences, customers' eating habits, customer standing, economic factors, nutritional factors, food tastes, cultural backgrounds of expected customers, and emotional aspects.